Jonas Eidevall: Arsenal's supporters playing huge role in growing women's game
Jonas Eidevall says Arsenal's fanatical support has played a part in helping to not only keep and attract the world's best players in north London but also grow the women's game as a whole. The Gunners broke the WSL attendance record on the opening day of the season and have sold out their allocation of away tickets on multiple occasions. Growth has not happened overnight for Arsenal, but they continue to attract crowds at a far greater rate than their WSL rivals, thanks largely to their prominent marketing strategy. Eidevall admits that the support has positively impacted his side's ability to win games, while Arsenal are reaping the economic benefit of ticket sales while the lucrativeness of competition prize money remains at a relatively low level. "When you see the growth in women’s football, attendance figures is perhaps the most important growth factor," he said. "The reality is there is not a prize money structure yet in the European competitions t...